Colin Linnett is a copywriter and marketing strategist with over 20 years of experience in email marketing, conversion copywriting, creative strategy, and digital business growth.

He runs Pooch Profits, a marketing education platform built exclusively for dog business owners, including dog groomers, trainers, walkers, daycare operators, and pet e-commerce brands.

He holds a first-class degree in Creative Writing and has spent years studying under some of the most respected direct response marketers in the world. He also owns a dog and runs a breed-specific blog, giving him direct insight into the dog owner mindset.

Pooch Profits publishes a free daily marketing newsletter, the Dog Business Visibility System guide, done-for-you Klaviyo email revenue flows, and creative strategy services for dog businesses who want to grow faster.

That's the somewhat professional version. Here's everything else

You’ve wandered onto the About page.

Fair enough.

Most websites use this page to tell you things like:

Where the founder went to school.

How many awards they’ve won.

Why they’ve been “passionate since childhood about such and such.

And other mildly interesting and often boring autobiographical details.

You won’t find much of that here.

Not because I don’t have a background.

And not because I’m hiding anything.

But because this page isn’t really about me.

Yes, I know, it’s called the ‘About Me/US Page’.

But honestly, almost everything on this site is about whether my emails are worth your time.

So, Here’s The Quick Version

My name’s Colin.

I work with business owners.

And I spend an unhealthy amount of time thinking and studying:

• Marketing • Copywriting • Customer psychology • Why some businesses attract clients easily and why others don't • And a whole lot more.

That’s the professional side of things.

But if you’re hoping for a full life story here…

You’ll be disappointed.

Why?

Because I’d rather tell those stories in my emails and newsletter.

To those who I have a relationship with.

Not on a public web page that most people skim for seven seconds before leaving.

Want in on the relationship?

Sign up to my email list below:

Inside the emails is where you’ll hear things like:

• Stories about my work within the dog businesses industry

• How to drive more traffic to your offers and services

• Lessons from marketing wins (and mistakes)

• Observations from my daily life

• Random ideas that turn into profitable strategies

• And the occasional rant about terrible marketing

You’ll also learn things like:

The name of my dog, favourite food, occasional hangovers, my football team and so on..

Most, if not all have a marketing undertone that you can benefit from in your business.

And more importantly…

How you can attract more customers, more bookings, and more revenue in your own dog business.

But First…

There’s a small trade involved.

If you’d like to know more about me…

Or see the ideas I share with dog business owners every day…

You’ll need to join — it’s still free.

You can join on the home page, this page, newsletter page, and in the footer and header on every page!

If you want to join, you can, no excuses.

What Happens When You Do

When you subscribe, you will receive a free gift.

You may even be offered a valuable (extra free gift) in the welcome email.

After this, you’ll start receiving the Pooch Profits daily emails.

These are mostly short, entertaining emails covering things like:

• Marketing ideas for dog businesses

• Copywriting tips that help convert attention into sales

• Real-world lessons from within the dog niche

• Stories from my day-to-day life and work

Some emails will give you ideas you can use immediately.

Others might change how you think about marketing entirely.

Some may have no interest for you, that’s life, but be assured the next one might.

And my aim is to also entertain you - beats boring as hell emails doesn't it.

And If You Really Don’t Like The Emails…

You can unsubscribe instantly.

Every email has a big unsubscribe link.

No hard feelings.

In fact…

If you’re not serious about improving your marketing or growing your dog business…

You probably shouldn’t join at all.

But If You Are Curious…

And you’d like to see how better marketing thinking can transform a dog business…

Then join the list.

Grab the free guide.

And we’ll get to know each other properly inside the emails.

Join Here:

You may just get an additional free gift that could change your life and business.